Featured edition
Discerning, international, verified.
The 17th edition of the Concours du Meilleur Sommelier du Monde returns to the Iberian peninsula for the first time since 1992. Five rounds. Three finalists. One champion.
Reach
13 000 +
Sommeliers in the federation network
Associations
75+
National associations across six continents
Broadcast
2.4 M
Expected live viewers · BSWC 2026 Lisbon
Broadcast
180 K
Industry subscribers · 38% open rate
Partnerships
Four tiers. One standard.
Three open commercial tiers and one by-invitation patron program. All partnerships are annual, with renewal in November of each year.
Gold
3 seats . Annual
- Global category exclusivity
- Logo lock-up across ASI events
- Two News Mag features / yr
- Two pavilion slots a BSWC
- Direct partner manager
Silver
5 seats . Annual
- Recognised Official partners status
- Media kit + co-branded content
- Presence at all continents events
- One masterclass slot / yr
- Quarterly partner roundtable
Bronze
Open . Annual
- Logo and Partner page
- Newsletter mentions
- Discounted event passes
- Acess to partne directgory
Gold Plus
By invitation
- Funded education programs
- Champion mentorship sponsorship
- Naming rights - masterclass
- Board - level relationship
Benefits matrix
What sits behind each tier.
Twelve benefits across the four tiers. No upsells, no hidden levels — what you read here is what you sign.
| GOLD | SILVER | EDUCATION | GOLD PLUS | |
|---|---|---|---|---|
| Logo on Partner page | • | • | • | • |
| Logo across ASI events | • | • | — | • |
| News Mag dedicated features | • | • | — | • |
| Newsletter mentions | • | • | • | • |
| Recognised Official Partner | • | • | — | • |
| Category exclusivity | • | — | — | — |
| Pavilion at BSWC | • | — | — | • |
| Continental event presence | • | • | — | • |
| Masterclass slot | • | • | — | • |
| Co-branded content | • | • | — | • |
| Champion mentorship sponsorship | — | — | — | • |
| Naming rights · masterclass | — | — | — | • |
Case studies
Partners who built with us.
Bool a call
A 30-minute call with our partnership team.
Tell us about the brand and the season. We’ll share the right tier and a draft scope before you commit to anything.
Bool a call
The numbers, the brand, the deck.
A 24-page PDF with audience data, partnership benefits, case studies, and brand assets. Updated quarterly.